Company News

Cake Beauty Expands in US

Launches in Ulta and increases product availability across Walgreens stores.

Cake Beauty, a collection of vegan and cruelty-free hair care, body and bath products, launched in the USA last year following the Canadian brand's acquisition by MAV Beauty Brands in 2018. Now in 2020, MAV Beauty Brands is expanding Cake Beauty's distribution with 14 new hair care innovations exclusively at Walgreens, and launching their core hair care collection at Ulta.   Expansion at Walgreens   In addition to the already existing collections at Walgreens, the brand is excited to l...

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